G L O B A L B R A N D & D E S I G N
“MY MISSION has been to evolve Mary Kay’s global brand image
by creating a brand experience that is modern yet approachable, sophisticated yet youthful, and globally cohesive yet regionally relevant.”
GLOBAL REBRANDING INITIATIVE
This Rebranding Initiative included creating a new Brand Manifesto, Messaging Strategy, Corporate Brand ID and new set of Global Style Guides such as global color palette, branded graphics, templates, branded illustrations, icons, and custom fonts. The new identity was quickly implemented in the core areas of the business for immediate impact.
global Brand ID &. Global Brand style guidelines
Brand ID teaser video
Brand Vision video
global skincare: development and design
timewise miracle set skincare: omni-channel campaign
